Drill to the actual records behind every number — the open invoices, the down plant assets, the duplicate customer / OMC records, the at-risk contracts. Sort, filter, and export the work-list.
Distributors / accounts carrying one range but not the others (blended / pure / whole) — the qualified cross-sell list, ranked by value.
| Distributor / account | Channel cluster | Geography | Category | Blended | Pure | Whole | Cross-sell gap | Value |
|---|---|---|---|---|---|---|---|---|
| US ethnic-retail importer | Exports — US | International / Exports | International & New Formats | ✓ | ✓ | — | Add whole-spice (sterilized) range | ₹55.0 Cr |
| Gulf importer (Dubai) | Exports — Gulf | International / Exports | International & New Formats | ✓ | ✓ | ✓ | Full export range (sterilized) | ₹50.0 Cr |
| North super-stockist (Delhi) | North India GT cluster | North India | Tikhalal & Kashmirilal (Red Chilli) | ✓ | ✓ | — | Add whole-spice range | ₹45.0 Cr |
| West super-stockist (Mumbai) | West India GT cluster | West India (home market) | Garam Masala & Signature Blends | ✓ | ✓ | ✓ | Fully stocked (blended + pure + whole) | ₹40.0 Cr |
| DMart DC (Bhiwandi) | Modern trade — West | West India (home market) | Kitchen King & Regional Blends | ✓ | ✓ | — | Add whole-spice range | ₹35.0 Cr |
| Chennai distributor | South India GT cluster | South India | Pure / Ground Spices (Haldi · Dhania · Jeera) | — | ✓ | ✓ | Add blended-masala range | ₹32.0 Cr |
| Reliance DC (North) | Modern trade — North | North India | Kitchen King & Regional Blends | ✓ | ✓ | ✓ | Fully stocked | ₹30.0 Cr |
| Guwahati distributor (NE) | East India GT cluster | East India | Garam Masala & Signature Blends | ✓ | — | — | Add pure + whole range | ₹30.0 Cr |
| South distributor (Bengaluru) | South India GT cluster | South India | Pure / Ground Spices (Haldi · Dhania · Jeera) | ✓ | ✓ | ✓ | Fully stocked | ₹28.0 Cr |
| East distributor (Kolkata) | East India GT cluster | East India | Tikhalal & Kashmirilal (Red Chilli) | ✓ | ✓ | — | Add whole-spice range | ₹26.0 Cr |